Microsoft is currently in the process of scrapping the 'Windows Phone' name in favor of the simpler 'Windows'. Leaked documents that surfaced earlier stated this but leaked images of an upcoming device confirms this.
An upcoming device by the name of My Go GoFone GF47W comes with just the Windows name printed on the back, instead of the usual Windows Phone. This phone even goes as far as having a simple circle up front for the Home button instead of the usual Windows logo.
Microsoft is planning to unify all Windows devices under one brand name, which meant the Windows Phone name had to go. Microsoft will also be dropping the Nokia name from future Lumia devices.
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